Noon Premier League (NPL) 2025
Noon Premier League (NPL) 2025
— Branding, Visuals & Hype Design
When Noon’s Gurgaon office decided to host its first-ever Noon Premier League (NPL) — a high-energy sports tournament for employees — the goal was simple: make it feel as epic as a real professional league. My mission was to give NPL its identity, boost team spirit, and make every player feel part of something big.
Brand Identity Creations
League Logos:
Designed a scalable, bold crest that works for digital, print, and merchandise.
Team Naming:
Collaborated with team captains to replace generic names like “Team 1” with unique, personality-packed identities.
Hangover Hurricanes
proud defenders of the title
Misfits United
rule-breakers and rebels
Dark Vortex
mysterious and unstoppable
All-Rounder FC
balanced and versatile
Gladiators
fearless warriors
Hangover Hurricanes
chaotic but powerful
Kasauli Tigers
ferocious and fierce
Noon Warriors
proud defenders of the title
Each logo was designed to reflect the spirit and personality of its team — for example, Dark Vortex features swirling, dark gradients to convey mystery and force, while Kasauli Tigers incorporates sharp lines and bold orange tones for aggression.
And each team received a custom crest with a sports championship vibe, designed to look great on Merchandise.
Social Media & Animation:
Designed 5-sec intro animations for each team logo for reels and social hype.
IMPACT
Boosted employee engagement
and strengthened team bonds.
Established a reusable brand
identity for future NPL events.
Felt like playing
in a real league!
Made the internal tournament feel
like a professional sports league